Time to Short Bankrate
This article from Whiskey & Gunpowder makes a strong case for shorting Bankrate and a good primer on what to look for in short sales in general:
Bankrate exhibits several traits of what you want to look for in a short sale:
1. An expensive stock price
2. A contracting customer base
3. A history of making value-destroying acquisitions
4. Aggressive accounting
5. A very generous stock option program.An Expensive Stock
Bankrate is a pricey stock. Given its stratospheric valuation, the market expects Bankrate to deliver blistering sales growth as far as the eye can see. Keep in mind that making a profit on the short side of Bankrate stock isn’t a bet that business will fall apart overnight; a successful short sale only requires the market to lower its expectation of Bankrate’s growth potential just a bit.
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Posted: January 21st, 2008 under Americas, Equities, General.
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