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Xbox 360 celebrated the launching of the new generation console in Australia on Coogee Beach. Not only was this a record breaking launch but they also raised money for a local lifesaving group. If you were lucky enough to be in Australia at the time, you would have been able to go to this joyous occasion.

There were a total of 2,849 participants that showed up for the event to throw water balloons in dedication to the new console. These participants were gamers from all across the world who are so loyal to their gaming that they showed up for support. These must really be die hard fans!

Since their have been approximately 55,000 units sold in the country since March 23, 2006 (day of the release), that is exactly how many balloons that they launched and managed to break a record. The last record was held by Spain in 2005 when 50,855 balloons were launched by 2,677 people. I think that they have set a high bar to beat now.

Australian’s love the beach and it is a big part of most of their lives. That is why five dollars from everyone’s registration fee went to the Coogee Surf Lifesaving Club. “It was a great chance for everyone to jump in and remember the joy and fulfillment that comes from playing games of any kind,” said David McLean, who is the regional director of Xbox Australia and New Zealand.

This shows how people celebrating and having a good time can also come together and donate a generous amount of money to a good cause. Don’t forget they also broke a world record, that seems like a pretty productive time to me.

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